What is CommsTech?
In simple terms, CommsTech brings together traditional PR methodologies with digital technologies.
Why is Antidote a CommsTech PR agency?
Antidote is the leading UK CommsTech agency that seamlessly merges PR expertise with technological insight. This combination means that we are driving forward a new agency model that does not redefine communications, we transform its execution.
We are leading the way as to what a CommsTech agency is by setting pioneering new standards and becoming a business known for our team, methodology and outcomes. This combination means that our greatest skill has become an editorial oversight that transforms cold output into compelling communication.
There are two parts of our business; our ability to position data, technology as well as senior counsel. It is this that sets us apart from both legacy PR agencies and CommsTech tools and players.
As a CommsTech business, we are building resilience into Antidote Communications to drive our future and be adaptable to the massive technological change that is coming, or perhaps already here?
Why is CommsTech the future of PR and communications?
It is no longer enough to simply digitise PR. CommsTech is the future because it enables B2B and corporate brands to thrive in a post-digital age, where human creativity and machine intelligence work in tandem. We must also be cognisant of the changes our clients are experiencing and move in tandem with them.
By being a place where creativity and data join forces, we are upskilling our workforce to thrive as Communication Technologists, are able to link our work to commercial impact as well as create next-level strategies by considering a wider ecosystem of data-points and insights.
Ready to transform your communications and drive commercial impact? If you are seeking a commercially-aligned communications partner, speak to Antidote. Let our team of Communication Technologists show you how to leverage the power of CommsTech to build your brand's resilience, secure business growth, and achieve industry leadership.
